Adipurush
Adipurush: Bollywood director Om Raut’s latest mythological movie ‘Adipurush’ stars pan India hero Prabhas and Kriti Sanon. Based on the Ramayana epic, Prabhas will be seen as Sri Rama, Kriti Sanan as Sita, and Saif Ali Khan as Ravana. The movie team, which is busy with promotional activities after finishing the shooting, recently released the trailer along with the lyrical song Jaishreeram from the movie and it got a good response from the audience.
Meanwhile, there are reports that almost 85% of the budget has been recovered before the release of Adipurush. The producers have allocated a budget of around Rs.500 crores for the Adipurush movie. But Bollywood sources say that the movie collected Rs. 432 crores before it even hit the theaters.
The non-theatrical rights including satellite rights, audio rights, digital rights, and other ancillary rights of the movie Adipurush, which was released at pan India level, were sold for a total of Rs.247 crores. Apart from this, it is said that this movie has received around Rs. 185 crores through South Theatrical Rights. Including the non-theatrical and theatrical totals, this movie before its release will cost Rs. 432 crores was reported.
According to the trade estimates, the free release business of this film is sure to be celebrated in a range. Moreover, the openings of the movie are also likely to be huge. And given the market Prabhas has in Bollywood, Adipurush will inevitably rake in Rs. 100 crores within three days of its release, say the trade pundits there. The film has a chance to earn more than that in other languages, which is Rs.100 crores only in the Hindi version.
So no matter how you look at it, it seems certain that Adipurush will receive huge profits before its release. Bhushan Kumar has produced this movie on the pan-India level under the banner of T Series and Retro Files. Sunny Singh is playing the role of Lakshmana and Devdatta Nage is playing the role of Hanuman in this movie which is going to be released on June 16. And on June 6th, the pre-release event of this movie is being planned in Tirupati in a manner unknown to Kanivini.
The producers are spending a few crores of rupees just for the free release event. It is said that the Adipurush event is going to be held like no free release event has been held so far. For the event, 200 dancers and 200 singers are going to perform together. Overall, the makers will double the movie’s expectations with the free release event itself. We have to see what kind of success ‘Adipurush’ will bring to Prabhas, who is already struggling with flops like ‘Saaho’ and ‘Raade Shyam’.