She-Hulk lands on Tinder for the launch of the Disney + series

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An interesting marketing move by Disney for She-Hulk: Attorney at Law, which creates a Tinder profile dedicated to heroin.

A new Marvel character is preparing to debut on Disney +, with She-Hulk: Attorney at Law ready for release on the platform. The major behind the project is implementing an excellent advertising campaign to promote the series and has decided to break new ground in this regard, even using Tinder to better spread the word about the show’s debut. Many users of the well-known dating app have in fact noticed the appearance of a profile dedicated to Bruce Banner’s cousin.

Obviously, those hoping to find themselves on a date with She-Hulk will soon see their dreams shattered, since, as mentioned, it is all part of a marketing move, as the watermark that includes the wording “AD” also makes clear. If you decide to try your luck with a nice swipe to the right, the user receives a message that, after a list of activities including yoga, appointments and happy hours, encourages watching the series on Disney +.

After Daredevil, She-Hulk: Attorney at Law will take us back to the courtroom

The use of Tinder to promote She-Hulk: Attorney at Law seems particularly in line with the product since in the first trailer we saw the protagonist busy with a series of romantic encounters in search of a partner with whom to spice up her life. sentimental. In addition to the marketing campaign, the show should stand out from other Marvel serial projects for its concept. Although in fact, the company has already taken us to court thanks to Daredevil, this time the trials will be a determining part, so much so that the series has been partially described as belonging to the legal genre.

To give a face to the protagonist in the series is Tatiana Maslany and on the screen, we will also see Mark Ruffalo reprise the role of Bruce Banner. Also anxiously awaited the return of the aforementioned Daredevil, to whom Charlie Cox will once again give his face. She-Hulk: Attorney at Law on Disney + is set for August 18th.

Source: CBR

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